PORTLAND
MUSIC FOUNDATION's
“Music
as a Profession”
EDUCATIONAL
WORKSHOP SERIES
PRESENTED
WITH SUPPORT FROM

The
Portland Music Foundation is an ever-evolving effort to serve as
an information clearinghouse for Portland's music playing, loving,
& supporting community. We hope to foster efforts on many fronts
to make our members archive their goals whether that be making a
living playing coffeehouses, booking a national tour, getting press
on a CD release, or simply discovering new music, and supporting
it as a fan.
With
a board of directors representing many facets of the Portland music
scene - musicians, promoters, agents, producers, engineers, print
& radio media , label owners - the PMF hopes to offer what expertise
for the benefit members who can use it. All
NINE of the 2010 Educational Sessions will be held at:
SPACE
538
Congress Street
Portland, ME 04101
*MAP*
(207)828-5600
http://www.space538.org/
Doors
@ 6:00 PM || Start @ 6:30 PM
This
event is for PMF members only. However, membership is available
on site ($20.00 for 2010) and provides access to members-only events,
which will include nine seminars in 2010 as well as a number of
discounts at area music-related businesses. Join here.
For
more information, email info@portlandmusicfoundation.org.
TUESDAY
- MAY 18, 2010
TOPIC:
Artist Development, Where Did It Go, and Is It Still Relevant?
Record labels are not interested in signing bands based on their
potential like the good old days. Now, it’s all about what
is selling and how they can get a market share. A record label wants
a pre-packaged success story. The loss of artist development at
the labels means the artists need to acquire a number of skills
on their own to have a successful career in the music business.
This session will offer a checklist for designing a career path
and help you “discover” your own potential.
MODERATOR: Lisa van Oosterum, Omnirox Entertainment
+++SUMMER
BREAK+++
TUESDAY
- SEPTEMBER 21, 2010
Playing
a Live Show: From Advancing to Soundcheck
There’s a right way and a wrong way to play a show, and we’re
not talking about your performance. This panel will focus on the
best practices for working with a club and acting like a professional,
including: creating technical documents like input lists and stage
plots; loading in correctly; interfacing with the house sound engineer;
the difference between a line check and a soundcheck; and the specific
equipment you absolutely need to have on hand. This presentation
will also feature a live band, and a live solo artist, performing
a soundcheck the right way.
MODERATOR: Jim Begley, the Studio
TUESDAY
- OCTOBER 19, 2010
How
to Get Your Name in the Paper
While there are now more types of media than ever before, and all
of them can help you promote your band, the newspaper is still a
great way to spread your message. How do you get your record reviewed?
How do you get a band profile? What’s the best way to contact
and get to know writers? How does the paper work with the web site,
blogs, etc.? What do publicists do, and are they worth the money?
We’ll answer these questions and more.
MODERATOR: Sam Pfeifle, Portland Phoenix
TUESDAY
- NOVEMBER 16, 2010
Defining
a Social Media Strategy for Musicians
Okay, so you’re on Myspace. And you’re probably on Facebook,
too. Maybe you’re on Twitter. You certainly should be. The
landscape of the music world is changing. No longer does living
outside a major metropolitan area limit your chances of finding
an audience that appreciates and supports your talent. These social
media tools, while seemingly insignificant on their own, can be
combined to create a social media strategy that has the potential
to create great opportunities. The
key we will discuss is how to get the most out of the limited time
you can dedicate to networking and still be a good musician.
MODERATOR: Patrick May, Skyline Music
TUESDAY
- DECEMBER 14, 2010
Building and Managing Street Teams
It seems like the Holy Grail: Getting people to work for you on
promoting your shows and albums. But there’s a science to
it, and there are good ways and bad ways to get your fans invested
in your band or career. We’ll talk about the best way to develop
a street team, how best to use them, and talk to bands who have
established street teams.
MODERATOR: Mark Curdo, WCYY/Labor Day Records
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